Watch and Win Promotions

Need to boost tune-in during a TV sweeps rating period? A giant-prize Watch and Win TV Sweeps promotion can be a very effective tool for driving viewership to selected dayparts and keeping audiences engaged, while boosting web traffic and increasing your station’s, or sponsor’s, email database.

In a Watch and Win contest, your advertising will direct viewers to tune-in daily during your selected day parts to get a code number or passphrase for chance to win a larger-than-life grand prize, paid for by Odds On.

The daily code or phrase is then used to activate a quick-playing, online instant win game or to enter a drawing for the chance to participate in a larger game-show style contest.

If one of your lucky viewers has the winning touch, they’ll be rewarded with your grand prize and Odds On will write the check!

Step by Step:

(1)

Choose between an online, instant win TV sweeps promotion or a larger, gameshow style watch and win contest.

(2)

Select your targeted daypart/audience/show, identify potential contest sponsors.

(3)

Based on your sponsors select a giant insured prize (i.e. a car, a $50,000 shopping spree, or $1,000,000) and secure a few rewarding secondary prizes.

(4)

Advertise the chance to win the grand prize for tuning in during the selected dayparts and get the "phrase" or "code" of the day.

(5)

If a lucky viewer wins your contest, Odds On will be there to pay for the prize.

Media Example