Whether you’re affiliated with a rodeo or are a sponsor looking to grab increased visibility tied to a major event, this score prediction promotion (a form of prize indemnity insurance) could be right up your alley.

This December, Zak Woodhead, Odds On’s Risk Manager,  worked with the MGM Grand and Exclusive Genetics in running a million-dollar promotion tied to the National Final Rodeo in Las Vegas. The score prediction promotion gave fans the chance to win the big bucks (or in this case a big dollar bull), compliments of Odds On Promotions’ prize insurance!

Ride-A-Long For Riches – Prize Indemnity Insurance:

Each night during the 2012 National Finals Rodeo simulcasts at the MGM Hollywood Theater inside the MGM Grand, rodeo fans got the chance to win $1,000,000 or a million dollar bucking bull.

To participate in the free contest, fans simply completed an entry form taking their best guess as to the name of the winner of that night’s round, the winner’s score, and the second and third place scores.  If a lucky contestant got all 4 predictions correct, they would have would won a whopping $1,000,000 payout, compliments of Odds On’s prize indemnity insurance!

While there was no million-dollar bull winner this year, roughly 500 folks participated nightly, ensuring a great crowd for the MGM’s simulcasts and outstanding visibility and marketing for Exclusive Genetics.

Interested in learning more about how Odds On can help you ensure a big turnout at your next promotion or special event with prize indemnity insurance? Email or give us a call today at 888-827-2249.