Cracking the Code for Cash
Live Appearance Promotion
Want to increase sponsored revenues, drive traffic to live appearances, and expand or create an email marketing database — all at the same time?
This spring, Greater Media Philadelphia helped MetroPCS promote their $30 rate plan and drive traffic to their retail locations throughout the Philadelphia market by giving station listeners the chance to win up to $30,000, paid for by Odds On Promotions, with a live appearance promotion.
The contest, which was advertised on-air and via web banners, gave listeners the chance to win $3,000 in an online guaranteed sweepstakes contest as well as a chance to win $30,000, or a variety of other station prizes, playing a customized, handheld tablet version of Odds On’s Video Scratch and Win game, Money Bags, at a series of live appearances.
To learn more about using Odds On’s customized handheld tablets to sell more air while driving increased traffic to sponsor’s locations with a live appearance promotion, email or give us a call today at 888-827-2249.