Category Archives: Fan Promotions

Engage your fans and give sponsors increased visibility with a giant-prize fan engagement promotion from Odds On Promotions.

$10K Multi-Contestant Pass Punt & Kick Promotion

pass punt & kick promotion - panthers fan festColleges & Universities: Looking to increase excitement at your next big game?  This University in the Northeast did just that at their football fanfest event for students and season ticket holders by insuring a fabulous multi-contestant Pass Punt & Kick football promotion!

Here’s how it worked: On the specified promotion date, three fans were drawn at random via registration forms to come down and participate in the progressive Pass Punt & Kick promotion.  All 3 contestants threw (passed) the football, starting from behind the back line of the end zone.   Then, starting from behind the exact spot where the previous pass hit the ground or crossed a sideline out of bounds, the top two contestants punted the football towards the same end zone.  Finally, the top contestant kicked a field goal through the goal posts at the opposite end of the field from where the sequence began.

If the contestant successully made the field goal, they would have been be awarded $10,000… and Odds On Promotions would have cut the check!  While there was no winner, a fabulous time was still had by all.  Check out the recap on their website!

Interested in running a promotion like this, where multiple fans can have a chance to win big during your next big game and/or fanfest event?  Give Odds On a call today at 888-827-2249 for a free, no-obligation quote… or email us with any questions!

NFL Team Insures Football Target Toss Promotion at Draft Party

football target toss promotionWant to hold a promotion that’s fun, different and that will be sure to attract a crowd?  Take notes from this NFL team, which insured a football target toss promotion as part of their Draft Party this year!

On the day of the Draft Party.  5 contestants were randomly drawn from registration forms to throw a football through a target template for a chance to win a cash prize of $5,000… paid for by Odds On.

While unfortunately, no one was able to successfully throw the ball through the template, there was much fun and excitement to be had by all.

“Football target throw promotions are great ways to increase attendence and generate excitement among fans”, explains Linda Thomson, Sports Promotion Specialist with Odds On Promotions.  “They’re an ideal contest not only for draft parties, but Fan Fests and actual half-time promotions as well.”

What are you planning on doing at your next game or Fan Fest?  Whether you’re a college football team, professional football team or otherwise, feel free to contact Odds On for a free, no-obligation quote on a football target throw promotion of your own!

Give Linda Thomson a call at 800-771-0250 or email Odds On Promotions today for a free, no-obligation quote and to ask any questions you may have on a football target toss promotion!  You can also download a free copy of our Top 10 Football Promotions PDF for more great football promotion ideas!

Notre Dame Athletics Holds Hockey Rapid Fire Promotion

hockey rapid fire promotion - notre dameReady to increase attendance at your college/university’s next big game?  Of course you are!  Which is exactly why you’re going to enjoy this hockey rapid fire promotion brought to you by the University of Notre Dame!

On January 20, 2012, Notre Dame Athletics celebrated the grand opening of their new hockey arena (Compton Family Ice Arena) by holding a “Whiteout Celebration!”  During the game, fans received not only received white t-shirts and pom-poms to help celebrate the opening of the new on-campus, two-rink ice facility, five lucky fans got the chance to shoot for a vehicle valued at $50K.

During the game, five fans were randomly drawn via registration forms for a chance to  participate in a Hockey Rapid Fire contest.  While each fan received a prize filled  “goodie bag” in one bag there was a  “lucky puck”, which determined who would get to shoot for the new car.

If the chosen contestant was able to shoot 25 goals from behind the red line into an open next within 30 seconds, they’d  win a brand new Chevy Tahoe (in white, of course!) valued at $50,000 and Odds On Promotions would write the check.

Want more information and/or ideas on how you can make your next sporting event an even bigger success?  Interested in a hockey rapid fire promotion? Call Linda Thomson, Sports Promotion Specialist, at 800-771-0250… or email her!  Feel free to obtain a quote from her too while you’re at it — all of Odds On’s quotes are absolutely free and no-obligation!

San Francisco 49ers Hold Pass, Punt and Kick Promotion for Fans

Attention College and Pro Football Marketers …  Check out how the San Francisco 49ers are rewarding fans (and entertaining a game day crowd) with a little help from Odds On!

At the San Francisco 49ers game at Candlestick Park on Sunday, December 4th against the St. Louis Rams, 5 lucky fans will have the opportunity to show off their skills down on the field in a create pass, punt and kick promotion insured by Odds On Promotions!

 

 

Here’s how it works: Fans will register online for a chance to participate in this half-time football skills contest.  2 days prior to the promotion, 5 contestants will be chosen at random.  On game day, those five fans will be asked to head on down to the field to throw a football.  The fans with the 3 best football tosses, will then get to punt the ball. Whomever punts the furthest, will kick for a chance at a grand prize of $50,000… paid for by Odds On!

Care to pique your fans’ interest and get them involved in your next big game?  No problem!  Check out all of the football promotions we have to offer and then give Sports Promotions Specialist Linda Thomson a call at 800-771-0250!

(Not a football marketer? No worries.  Linda can help you craft a sponsor and fan pleasing promotion for any sport !)

Odds On Promotions logo with phone

Million-Dollar Idea: Crash The Super Bowl

Reno, Nev – Wonder how Doritos was able to give not one, not two, but three people the chance to win a million bucks in their “Crash The Super Bowl” promotion?

It’s easy, they turn to companies like Odds On Promotions to insure their user-generated content contests and promotions so that in the event they have a big winner, the prize insurance provider will be there to pick up the tab.

In case you missed it, Doritos gave their “fans” the chance to win $1,000,000 if a customer-created Doritos commercial won the designation of best ad of the game as decided by the USA TODAY Ad Meter.

After having had a $1,000,000 prize-winning spot last year, Doritos doubled down, offering to reward a multi-million dollar bounty if 3 of the 4 Doritos “user-generated” ads that ran during the football game could sweep the top three spots on the Ad Meter.

According to Odds On Promotion’s Risk Manager Zak Woodhead, “We consider this promotion to be somewhere between a performance bonus and incentive program. Giant prizes are a very effective means of incentivizing behavior… in this case – getting customers to create great content. And by offering a “performance bonus” based upon how the well the ads did, it became an effective way to draw media attention to this user-created content (UCC) contest.”

While Doritos was beaten out by Snickers for the game’s top spot, the contest resulted in a number of fantastic game-day ads that got everyone talking about the Doritos brand on Monday morning.

UPDATE:  Crash the Super Bowl 2011!
Promotion ran again this year, courtesy of Frito Lay. This  year  all 10 Crash the Super Bowl finalists received $25,000 and a trip to attend the Super Bowl. Grand prizes were based on how each winning ad ranked on the USA TODAY Ad Meter:

• $1 million awarded for an ad that scores number one on the Ad Meter
• $600,000 awarded for an ad that scores number two on the Ad Meter
• $400,000 awarded for an ad that scores number three on the Ad Meter

If the consumer-created Doritos or Pepsi MAX ads swept all top-three rankings of the USA TODAY Ad Meter, an additional $1 million bonus would be awarded to each top-three winner for a total prize giveaway of $5 million.

You can view all of this year’s entries at the FritoLay Media Center

Then give Odds On Promotions a call today at 888-827-2249 to learn more about running your own giant-prize promotion featuring user-generated content!