Category Archives: Radio Station Contests & Promotions

Increase market share and advertising revenue with a giant-prize radio station contest or promotion from Odds On.

Theme Your Next Promotion Around a Country!

Now here’s a fun idea that’s sure to drive traffic and boost participation at your next big promotion and/or event: Taking a country (or even multiple countries!) and theming your next event around them!

While this idea is perfect for holidays such as Cinco de Mayo, Chinese New Year, Greek Easter and more, that doesn’t mean you still can’t hold your country-themed promotion any time of year… regardless of what type of company/organization you are!

Casinos/Gaming – How about holding a Russia-themed gameboard promotion featuring Odds On’s Lucky Envelopes?  Odds On can customize the artwork of your inserts featuring a variety of Matryoshka dolls which represent differing dollar amounts.  If any of your players participating in the promotion open up their envelopes and find 3, 4 or 5 of the biggest sized doll, then they can win grand prize coverage up to $1,000,000… paid for by Odds On!  Need complimentary prize ideas?  How about treating your players to a free drink coupon worth one free shot of premium vodka.  Don’t forget to “set the stage” by decorating the casino floor area with various Russian elements and dress up your staff in traditional Russian fur hats and scarves for even more fun!

Restaurants – What type/ethnicity of food do you offer to your customers?  Here’s a fun example of something a Greek restaurant could hold in order to boost traffic to their location: a custom Greek-themed video scratch and win promotion!  Using the touchscreen, have your customers try and find the “Greek key” symbol on all 6 spaces on the touchscreen that they select… if they’re successful, they can win up to $100,000 in grand prize coverage — compliments of Odds On!  Be sure to play your favorite Greek music and hire belly dancers to set the mood!  Looking for complimentary auxiliary prizes to hand out to customers who don’t manage to score big?  Hook them up with a free tiropita (or other food item of choice), shot of Ouzo or even a complimentary piece of Greek jewelry featuring the ‘Mati.’  OPA!!!

Media – Feel free to set up a variety of events which include promotions at various remotes to maximize attendance (as well as the chance for your dedicated listeners to win)!  Again, the country/countries you choose are absolutely up to you!  Whether it’s holding a dice roll contest to spell out “J-A-P-A-N” or an Ireland-themed event featuring a customizable scratch card promotion where attendees need to scratch and unveil a certain number of matching symbols (in this case, a shamrock), Odds On can help you out!

Need more country, promotion and/or decor ideas?  No sweat!  Just give Odds On Promotions a call at 888-827-2249 or email us — we’d be happy to help!  And remember: all of our grand prize coverage quotes are free and no-obligation.

MI Broadcasting Co. Insures $50K Playlist Payoff Promotion

Attention: radio stations!  Looking to increase TSL and CUME while giving your loyal listeners the chance to win some major money?  Check out the Playlist Payoff promotion this broadcasting company in Michigan is running… and by all means, feel free to steal this idea for yourselves!

During the promotional period (in this case, one month), listeners will tune in and listen for a cue to call in every weekday and choose 3 songs from a list of 26.  If they can accurately pick the 3 songs that Odds On Promotions has preselected from the list, they’ll win great cash prizes thanks to Odds On’s grand prize coverage!

Here’s how it will work: On Mondays, Tuesdays, Wednesdays and Fridays, 3 lucky listeners each day will have the opportunity to make their guesses and win an instant $10,000 for guessing the correct songs, compliments of Odds On!

Surely you’re wondering what happened to Thursday… are we right?  Well, Thursdays will be an extra special day for listeners, as 2 listeners each will have the chance to do the same… only this time, for 5x the insured prize amount!  That’s right: Thursday’s listeners who call in have a chance to win $50,000 for selecting the correct 3 preselected songs!

Tip: Increasing the prize value of your on-air radio promotion(s) on a day where CUME and/or TSL are usually low is a great way to ensure that your listener-base increases!  Nothing incentivizes listeners like grand prize coverage — especially $50,000 worth!

Ready to run a similar promotion of your own?  Need more promotion ideas for your station?  Give Odds On a call today at 888-827-2249… or email us!  We’d love to help you out!

$25K Prize Vault Promotion for Titanic-3D Screening

Here’s a great way to get bigger bang for your marketing buck: piggyback or theme your promotion around a major media event!  Whether it’s a movie release, movie opening, concert, you name it, if you’re looking to increase foot traffic, having a ‘themed’ promotion won’t just increase your turnout, but the fun and excitement for everyone involved as well!

Here’s a terrific example from an Indiana-based communications company, who based their promotion around the new 3-D screening of the original 1997 movie, Titanic.  In celebration of the advanced screening, a local jeweler teamed up with a local radio station to hold a prize vault promotion the week prior to the screening, encouraging listeners to try their luck at “cracking the code.”

Odds On Promotions programmed a randomly selected 5-digit number into a handheld unit, which comes mounted to the top of the plexiglass vault.  If the number the contestant entered in matched Odds On’s preselected number, then they would have been an instant $25,000 winner!  What made this promotion even better is the fact that participants who attended the actual screening were also able to participate in the promotion as well!

Have an idea for a themed promotion of your own?  Don’t forget to contact Odds On for your free, no-obligation prize vault quote!  Give us a call at 888-827-2249 or email us!  We’ll be happy to not only provide you with the cost of the insurance, but some great ideas for your next upcoming promotion as well!

Odds On Promotions logo with phone

Indy 500 Promotions for Any Business

Looking for Indy 500 promotions? We’ve got ’em!

At 12 p.m. EST, on Sunday, May 27, the best drivers in the world will speed into the history books as they race for the checkered flag in the 96th running of the Indianapolis 500.

And this year, for the first time since 1996, all entries will feature turbocharged engines and will be brand new model-year chassis!

Want to turbocharge your marketing? Why not give your customers the chance to bank a brand new car or a cool $10K, $100K or even $1,000,000 with a little help from Odds On Promotions.

Here are a few ways you can turn “the greatest spectacle in racing” into a great traffic driver for your business this May…

500 Finishing Order Fortune:  Invite your customers to predict the correct finishing order of the race. If a lucky contestant calls it right, they’ll drive home a winner!

Racing for Riches: In this multi-player racing theme game three contestants go head to head for a chance to win up to $1,000,000, paid for by Odds On Promotions. “Drivers” take turns selecting and opening Lucky Envelopes revealing how far they can advance around the track. The first “driver” to cross the finish line opens a final envelope to reveal their prize. If theirs was the lucky preselected car, they’ll win your grand prize and Odds On Promotions will pick up the tab.

Greatest Race, Greatest Rebate: Give race fans the ultimate incentive to make a purchase … the chance to get a full or partial rebate on their purchase if your selected driver takes the checkered flag.

Want more suggestions for making your Indy weekend a winner? Email us for more Indy 500 promotions!

Radio Stations: Promotions for Spring Book & Sponsors

Looking for more ways to increase tune in while driving more traffic to your sponsors’ locations? Amplify your 2nd quarter ratings while boosting ad sales with a giant prize promotion from Odds On Promotions!

Listen and Win Lotto
Finally, a promotion that not only drives daily tune in and traffic to your participating sponsors’ locations but your web and/or social sites too! Every morning, audience members tune in to learn about that day’s participating sponsor in order to visit their location and pick up a scratch-off lotto card. Either daily or weekly, you’ll reveal the winning numbers on air, on your social media site or on your website. If a lucky audience member has a perfect match, they’ll win your insured prize – up to $1,000,000 – and Odds On Promotions will pick up the tab. Award sponsor prizes for matching fewer numbers.
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Prize Vault
Perfect for every live appearance, trade show, fanfest, festival or fair! Before and during your remote, advertise the chance to win a new car, trips or cash for correctly guessing the prize winning code that opens the vault! If someone enters the winning combination of digits, Odds On Promotions will pick up the tab. Ideal for awarding a variety of self-sponsored secondary prizes, which can be programmed into the unit for no additional fee!
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Basketball Scoreboard Payoff
Planning a live appearance during the NCAA Men’s Basketball Championships? Give every fan in the joint the chance to win up to $25,000 with Odds On’s Double Header Scoreboard Payoff Pull-Tab cards.
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Feel free to email us by using the “More Info” links above or give us a call at 888-827-2249 for a free, no-obligation quote on any of the above promotions!