Category Archives: Radio Station Contests & Promotions

Increase market share and advertising revenue with a giant-prize radio station contest or promotion from Odds On.

Basketball Bracket Promotion That Nets Results!

basketball bracket promotion - championship challengeLike the idea of offering your audience a $1,000,000 basketball promotion, but don’t want to manage a bunch of paper?

Banish those bracket forms and eliminate the hassle of hand-tallying, while increasing traffic to your store, website and/or next live appearance with Championship Challenge, Odds On Promotions‘ turnkey online basketball bracket promotion for radio stations, TV stations, newspapers, retailers and casinos.

Talk about easy!  You’ll select an attention-grabbing prize – up to $1,000,000 – and invite your audience to your website to register for a chance to win.

Once on your website, contestants will click a link to the custom contest page that’s branded for your business and make their picks.  If a lucky fan predicts a winning number of games, they’ll score up to $1,000,000 and Odds On Promotions will write the check!

According to Chris Gardiner, Northeast & Midwest Business Development Manager with Odds On Promotions, “This promotion has been very effective for a number of radio stations. Not only does it provide a variety of advertising and sponsorship opportunities including title sponsor, banner and video advertising on the game site, as well as consolation prize sponsorships, but it is a fun way to engage the audience; listeners can challenge and interact with each other as well as play against on-air talent.”

Brent Kelly, Odds On’s Southwest Business Development Manager sees Championship Challenge as a unique, “hands-free” way for casinos to run a basketball bracket promotion, “Many casinos love the concept of a bracket promotion but don’t want the hassel of managing the brackets … with this contest, no manual management is needed. What’s more, casinos  can qualify players in the days leading up to the Big Dance, distributing  a special access code at their player’s club booth, giving even the smallest of properties a great way to ‘pay’ for this ‘off-property’ contest!”

Evelyn Golding, Odds On’s Southeastern Business Development Manager notes, “For me the big bonus is what I like to call the  ‘Sweet 16 Second Chance’. This feature gives both radio stations and casinos the option of adding a second contest covering the last four rounds of play. This is not only a great way to get contestants that may have missed the first round engaged, it gives all participants a second chance to win big.”

Ready to learn more?  Email us at oopinfo@oddsonpromotions.com to access our demo site and/or request a free, no-obligation quote!

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Learn How to Plan the Ultimate Poker Run Promotion

Are you planning on holding a Poker Run?  Well, hold onto your handlebars, because Odds On Promotions has come up with some great ideas to help ensure that you run the ultimate Poker Run party at your next event that will have participants itching to come back the following year for more!

1.)  Hold a Lucky Joker Poker Gameboard Promotion
Are you wanting to draw big attention to your event by giving a few lucky finalists the chance to win up to a $1,000,000?  Lucky Joker Poker, a poker-themed Pick ‘Til You Win game, does just that! The game board holds 40 envelopes, each of which is filled with one of three prize symbols. Contestants choose envelopes one at a time, until they collect five matching prize symbols, winning the corresponding prize. If your lucky contestant finds the five Royal Flush symbols first, Odds On will be there to pick up the tab!

Be sure to advertise the promotion at your event by making an online flyer that you can post somewhere visibly on your website and direct all potential attendees there.  Qualify your partipicants by holding a simple raffle or poker-themed prequalifer.  Another great idea would to have the top 3 finishers of the actual Poker Run come back to try their hand at Lucky Joker Poker.

Decorate the site of the promotion in joker or poker-themed props and/or decorations.  Be sure to create a banner (or have Odds On create one for you) for the occasion to catch the attention of your attendees.  Include not only the name, date and/or time of your event, but also announce the prize to be won at the promotion!  ‘Dress’ the site of the promotion by having volunteers wear joker costumes and have others hand out fun joker hats as complimentary gifts for those who participate in the promotion!

Holding a Lucky Joker Poker promotion in conjunction with your Poker Run will help increase the number of attendees at your event.  After all, there’s nothing quite like seeing a big grand prize advertised… OR having to worry about the risk of pay-out!

2.)  Insure a Dice Roll
Here’s a great promotion that combines the thrills of high-stakes poker with the fast-paced action of a dice roll! Contestants simply roll their way to fabulous prizes using Odds On’s customizable over-sized dice. When someone rolls the grand-prize winning combination of symbols (i.e. 10-J-K-Q-A, R-O-Y-A-L, or F-L-U-S-H), they’ll win your jackpot (up to $1,000,000) and Odds On will send you a check! Talk about easy money!

Looking for a unique qualifier?  Instead of holding a traditional Poker Run, have a Dice Run!  Rather than collecting cards during your Poker Run, players will roll dice at each stop.  The objective is to have the highest cumulative score, which is determined by the total sum of the dice rolls.  Bring the top 1-3 “high rollers” back to attempt the Dice Roll!

Don’t forget to award consolation prizes (fuzzy dice, anyone?) to everyone who doesn’t manage to roll the winning combination of letters, numbers and/or symbols!

Insuring a Dice Roll will be sure to attract foot traffic at your event, so you’ll definitely want to take the time to dress up your promotion!  If you still plan on incorporating poker into your event, have your contestants roll the dice onto a poker table (ideal for 1″ dice).  Serving hors d’oeuvres at your event?  Why not make some square-shaped marshmallow treats with chocolate chips which symbolize dice?  The possibilities are endless!

3.)  Insure a Lucky Hand Poker Run
A Poker Run whether by land, sea, or just at a special event is a proven fundraiser or simply just, fun! Register contestants and issue a list of five sponsor locations to visit.  At each location, contestants randomly draw a playing card.  After visiting all locations, they proceed to the final stop and enter their five cards into Odds On’s Verification Computer.  If their “lucky” hand matches the preselected winning hand, Odds On will pay for the prize! Better yet, the computer will also tally the highest hands for easy administration of self-sponsored prizes.

Looking to add in a little something extra to the traditional Poker Run?  While insuring a Lucky Hand Poker Run is undoubtedly a good approach to piquing your participants’ interest, you might want to consider having your participants participate in multiple, small insured promotions at each sponsor location they stop at.  Whether it be a small envelopes promotion, a zoom ball promotion or even a “lucky motorcycle” promotion, have the individual who is currently in the lead at the time try their luck at any one of our great contests!  On a budget?  Simply hold one of them at the final sponsor location stop!

Questions?  Ideas?  Pricing inquiries?  Give us a call at 888-827-2249… or as always, feel free to shoot us an email.

Odds On’s Gingerbread Punchboard Promotion

Want to boost foot traffic at your location as the holiday season approaches?  Check out this cool new holiday-themed Gingerbread Punchboard Lucky Envelopes promotion!

The Gingerbread Punchboard template, as seen on the right, features your company’s logo at the top and 30 “punchable” numbers on the house.

Each number has a corresponding “lucky envelope.”  When a contestant selects the winning combination of numbers, they will win the ultimate holiday prize, $1,000,000!

And, because the holiday season is definitely not the time to let a customer go home empty-handed, the Gingerbread Punchboard game will give you the chance to award smaller self-insured prizes, such as gift cards, to any contestants who don’t “punch” a winning combination!

Here’s a few ways to use the punchboard based on your business…

Casinos:  Select a high-limit section on your casino floor and turn it into a “Winter Winnersland” where you’ll throw a Gingerbread Bucks Holiday Party for your rated-players, complete with lots of yummy holiday treats! Be sure to wrap up presents to give away to every player who attends your Punch & Prizes Holiday Party!  And don’t forget to award gift cards and cash as consolation prizes!

Radio & TV Stations:  Qualify your contestants online, on air or at a participating sponsor location for a chance to win a $50,000 holiday shopping spree at your “Punch For Prizes Holiday Party”.  On the day of your event, give a few lucky qualifiers the chance to punch for prizes.  Don’t forget to play Santa and award lots of station and sponsor loot for participating.

Retailers: Run a “best gingerbread house” contest on your Facebook page,  letting fans vote for their favorite.  Give the winner of your “best house” contest the chance to punch for prizes and score a $50,000 gift card courtesy of Odds On!

Have any questions about Odds On’s Gingerbread Punchboard?  In need of pricing?  Pick up the phone and give us a call today at 888-827-2249 or feel free to email us!

Radio Station To Hold Online “Spin the Wheel” Promotion!

Are you a radio station looking to somehow drive your listeners to your website?  Then you’ll love the promotion this Connecticut radio station is running!

Every day for two months, listeners will have a chance to visit the radio station’s website, which will host a virtual auto mall featuring 9 different dealerships.

Once at the virtual mall, listeners will visit various dealerships, looking for a  “Congratulations!” graphic which will give them a chance to spin a prize wheel and win up to $100,000… compliments of Odds On Promotions!

This promotion is ideal for businesses/organizations who are looking to drive traffic to their website, a sponsor’s website or to showcase a collection of businesses while collecting visitor data.

Want a free, no-obligation quote on an online “Spin the Wheel” promotion similar to this one?  Give us a call today at 888-827-2249 or email us!  We’d be glad to assist you!

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Steal This Idea!

Linda Thomson, Sports Promotion Specialist with Odds On Promotions, is here today to share a great idea that this MiLB Team had, which can be incorporated into your next “big hit” promotion!

At this particular MiLB stadium, a different Tom Cruise movie was featured during this outstanding 4-night baseball event and attendees were able to score some fun, movie-themed loot at the same time!

The first evening featured Top Gun, where each attendee was given a set of aviators.
The second evening was Risky Business, where everyone got a pair of tightie whities.
Night number three featured Cocktail — everyone got a shot glass.
The final night, number four’s theme was Jerry Maguire, where mini footballs were given.

Once an individual collected all 4 pieces, they were able to come back for “Cruise Night”, where one lucky participant would win a cruise!

Great promotion, right?  What could possibly make it any better?  An insured element, of course!  If you’re running a promotion, the last thing you want is to have to pay out any cash and/or prizes out of your own pocket… so why not leave the risk in the hands of Odds On?

The good news is that you don’t need to be a sports team in order to insure a promotion like this.  No matter what type of business/organization you may be, there’s a great way to turn a brilliant idea such as this one into an insured promotion.  All you have to do is use movies and/or themes that relate to your line of business!

For example, pubs and bars may want to use movies such as Coyote Ugly, Casablanca, Road House or Studio 54.  Keep customers coming back 4 nights in a row to participate in your promotion by giving away memorabilia such as a Fez (Casablanca), a cowboy hat (Coyote Ugly), a copy of Dirty Dancing (RoadHouse) and a miniature disco ball (Studio 54).  Those who have managed to collect all 4 items will be put into a drawing to see which 1 individual will come back to participate in a Pick ‘Til You Win promotion where participants have a chance to win 1 large-valued cruise and 2 smaller-valued cruises!   This same concept can be used for retailers and car dealerships alike — simply choose movies and tangible objects that correlate with your industry.

Casino properties can have a 50’s movie-themed promotion.  Come in on 5 specified dates during the month to collect a toy car with your casino logo (Grease), miniature fake ball and chain (Jail House Rock), white t-shirt (Rebel Without a Cause), pair of fuzzy dice (American Graffiti) and a casino chip with a smiley face on it (Pleasantville).  At the end of the month, those who have all 5 collectibles get to come back for a 50’s-themed VIP party where individuals will have a chance to participate in a Zoom Ball promotion.  If anyone sucks up 6 particular balls into the “zoom zone” (for instance, 5 displaying the Pleasantville smiley face, plus a mega ball which serves as a multiplier), they’re an instant $50,000 winner!

Are you a media professional looking to make a pitch to group of clients?  Why not create a series of remotes built around a group of movies, albums, concerts – you name it!  And then distribute various prizes at live events over the course of a few weeks, with a final “party” at the end of the promotion.

There are endless possibilities for creating a completely customized program based upon your products, your audience and your own creativity!   Give Linda Thomson, or any of our other sales reps a call today to learn more about building your onw  “Collect to Be a Qualifier ” contest. Pick up the phone and dial today at 800-771-0250 or email us.  Whether you’re looking for pricing information or just stumped and need some ideas, we’re to help you with all of your promotional insurance needs!