Category Archives: Automotive Contests & Promotions

Increase your ups with a giant prize automotive contest or promotion from Odds On Promotions.

Holiday Promotion Idea: Run a Giant Prize Easter Egg Hunt!

holiday promotion - easter egg hunt lucky envelopesCheck your calendar: Is there a big holiday coming up?  Then don’t just stand there — take action, like this car dealership in Missouri did, by using Odds On’s contest insurance to hold one heck of a winning holiday promotion!  Damien Anderson, Internet Business Development Manager with Odds On Promotions, is here with the full story.

To  increase donations for a local charity and boost attendance at a community Easter event, a Missouri-based car dealership teamed up with a non-profit organization that  focuses on child abuse prevention to insure a Pick ‘Til You Win-style Lucky Envelopes promotion!

Here’s how the holiday promotion worked: During the venue’s Easter Egg Hunt event, one lucky hidden egg contained a note, notifying the “egg hunter” that they had found the chance to  participate in the insured Lucky Envelopes contest!

holiday promotion - easterThe lucky contestant was then given the opportunity to open one of Odds On’s “Lucky Envelopes” at a time until they collected five matching symbols representing one of  3 different prizes.  If the five symbols the contestant collected first were the grand prize symbols, they would win a brand new 2013 Chrysler 200 (valued at $30,000), courtesy of the car dealership and paid for by Odds On!  The other two prizes available in the Lucky Envelopes contained smaller cash prize, which were self-insured by the contest sponsors.

Whether it’s a 4th of July conditional weather rebate promotion, Halloween-themed Video Scratch and Win promotion or a Christmas-time Zoom Ball promotion, we have a promotion for every occasion!  Pick up the phone and give Odds On a call today at 888-827-2249 or email us for more holiday promotion ideas — or better yet, feel free to let us know if you have one of your own.  We’ll even throw in a free, no-obligation quote on your contest insurance policy for you!

 

Prize Coverage Helps Michigan Harley Dealership Achieve Results

prize coverage - prize vaultPromotions incorporating prize coverage, when used inconjuction with your regular advertising, can be a very effective tool for increasing foot traffic to your automotive or retail location.  It’s often so effective that some companies use prize coverage on a regular basis to ensure that they are getting the most out of every advertising dollar spent.

Prize Coverage Works for Harley Dealer

This February, the dealership contacted Odds On to insure a weekend-long prize vault promotion.  Each customer who visited the Harley dealership had a chance to enter a 5-digit number of their choice into the prize vault.  If that 5-digit number happened to match Odds On’s preselected grand prize 5-digit number, the lucky customer would  have won a brand new motorcycle, valued at $22,000… and Odds On would have written the check for the prize!

While no one managed to guess the winning combination of numbers, a large amount of traffic was directed to the dealership and much excitement was experienced by each and every customer who participated.  Because of this, the Harley dealership came back to Odds On Promotions, for another promotion featuring giant prize coverage.  For their second promotion during the month of March the dealership opted for a St. Patrick’s Day-themed “Pot O’ Gold” Video Scratch & Win promotion using Odds On’s new Lite kiosk!

prize coverage - pot of gold VSWOn St. Patrick’s Day weekend, customers who enter the dealership will have the opportunity to select 6 spots on the Video Scratch & Win game’s touchscreen.  If a customer happens to choose 6 spots, all of which contain a pot of gold symbol, they’ll be a brand new Harley owner!  The bike itself is worth $18,500… and Odds On Promotions will gladly pay for the prize should the “Luck of the Irish” be with any customer who manages to find those 6 lucky pots of gold!

Looking for prize coverage that will help your company increase traffic and sales?  Give Odds On a call today at 888-827-2249 and we’ll help you come up with a grand prize promotion which will achieve both goals!  All of our quotes are free and no-obligation!  Questions?  Feel free to email us any time!

Scratch Card Promotion Worth $30K Car Insured By Auto Dealership

scratch card promotion

Customizable scratch cards include the client and/or sponsor’s logo, bounce-back offers and second chance drawings.

Are you looking for an affordable way to meet – or better yet – exceed your sales and traffic goals? A scratch card promotion is a great way to give everyone who takes a test drive a chance to win big! Check out how this dealership in the Northeast is using a scratch card promotion at their location!

As part of the car dealership’s “1,000 Car Challenge” — that is, an attempt to sell 1,000 cars during the two-month promotional period, the client reached out to Odds On Promotions to purchase prize indemnity coverage.

Each customer who enters the dealership during the promotional period will be given a customized scratch card, similar to the own shown above.  Customers will simply scratch off a total of 6 surfaces on the card — no more, no less.  If all 6 surfaces of the card reveal matching winning symbols, then that customer is an instant winner of a brand new vehicle valued at $30,000 and Odds On Promotions will pay full retail!

Interested in insuring a scratch card promotion of your own?  What are you waiting for?  Pick up the phone and call Odds On Promotions today at 888-827-2249 for a free, no-obligation quote!  You can also email us at any time with any questions.

Direct Mail Promotion Worth $25K Insured at Harley-Davidson Dealership

Hey, auto dealers!  Looking for a great direct mail promotion that’s bound to drive foot traffic through your doors?  Want to increase sales while gaining valuable marketing information?  If the answer is ‘yes’, then you’ll want to pour yourself a cup of coffee and take the time to read about the Video Scratch & Win contest that this Harley-Davidson dealership in Connecticut insured to promote the new 2013 Harley-Davidson Street Glide!

Direct Mail Promotion Using Video Scratch and Win Game

Direct Mail PromotionDuring a week-long period, customers who presented a direct mail postcard at the dealership got the chance to play Odds On’s Harley-themed Video Scratch & Win promotion, “Born to Ride.”

Each customer selected 6 spots on the game’s touchscreen.  For every ‘Harley motorcycle’ symbol that appeared, they would win a prize!  1/6 Harley symbols landed them $5 off any purchase of $25 or more at their dealership; 2/6 symbols would award them a free helmet; 3/6 symbols, a pair of Hustin boots; 4/6, a classic leather jacket; 5/6, a Kendon single-rail trailer…

And now here’s the best part: If a customer managed to select all 6 spots which revealed a Harley motorcycle symbol, they’d win the insured prize, a  2013 Harley-Davidson Street Glide, valued at $25,000, and paid for by Odds On!

While unfortunately, there was no grand prize winner, many prizes were given away and fun was had by all — and in the process, the Harley dealership gained additional foot traffic and sales during the promotion… all for purchasing contest insurance from Odds On Promotions!

Interested in insuring a direct mail promotion of your own?  Give one of our marketing specialists a call today at 888-827-2249 for a free, no-obligation quote… or email us for more information!  Be sure to also take a look at the live gameplay of ‘Born to Ride’ below!

Dodge Dealer Uses Darts to Drive Traffic

This nothing short of amazing promotion comes to us from Kansas, where a Dodge dealer increased traffic to the dealership with a Lucky Envelopes promotion.  The unique aspect to this promotion?  A lucky customer got at shot at winning a Dodge Dart for throwing darts!

On the specified promotion date, one randomly selected customer got the chance to approach a dart board, which was divvied up into numbered sections correlating with Lucky Envelope numbers, and throw two darts.  After letting the lucky customer throw the darts, the dealer opened the two corresponding envelopes to see if matching grand prize symbols were revealed inside of the envelopes’ inserts.  If so, they would have won a brand new Dodge Dart valued at $30,000… and Odds On Promotions would have paid for the prize!

Looking for more unique envelope-opening ideas for your clients?  Get them to participate in a wheel spin!  Have numbers on each section of the wheel — and whichever number the wheel lands on is the one they’ll open!  Or, blow up “X”  number of balloons, which each contain a numbered piece of paper inside, then have your customers pop the balloons at random to see which numbered envelope they’ll be opening!

Interested in insuring a Lucky Envelope promotion of your own?  Give Odds On a call today at 888-827-2249… or email us for a free, no-obligation quote!