Radio Stations: December 18th has finally arrived, which means “Buddy the Elf Day” is upon us! Did you know that you can turn a fun ‘holiday’ or any day into a giant-prize promotion that will boost your TSL and CUME?
It starts with an on-air “Phrase That Pays” qualifier. During your targeted dayparts, announce the specific phrase (or in this case, question) that callers will need to answer with when they are called by your station. If they answer appropriately, then they’ll be invited to a station and/or sponsor-hosted party where one lucky finalist will be given the chance to win a life-changing prize.
In this case, since it’s a holiday promotion, your finalist could participate in a Lucky Ornament Pick, getting the chance to choose x of x holiday ornaments, each of which is paired with a corresponding Lucky Envelope. If the Envelopes contain a winning combination of symbols, then your finalist will be the grand prize winner and Odds On Promotions will pay for the prize of your choice!
Looking for more fun and innovative radio promotions? Need some suggestions? Call to speak to one of our marketing specialists today at 888-827-2249 or email us! We’ll not only assist you in identifying the ideal contest or promotion, but in adjusting it to fit your business goals!