Author Archives: Kristen Carter

About Kristen Carter

Kristen Carter was the Marketing Coordinator for Odds On Promotions and it's sister company, Hole In One International. From 2011-2013 and 2013-2021.

Radio Station & Sponsor Run Promotions At Grocery Stores

Work for a TV or Radio Station? Be sure to take notes on this fabulous promotion, insured by a radio station in the Southeast, that teamed up with a beverage sponsor to run a Lucky Envelopes promotion at various grocery stores!

Here’s exactly how it worked: Over the span of a month, a member of the beverage sponsor’s “prize patrol” was sent to multiple stores with the goal of locating shoppers with a specific brand of beverage in their cart.  The first shopper who met the criteria that was spotted by the “prize patrol” was automatically selected to participate in a Lucky Envelopes promotion!

The lucky shopper selected at each store location got to select three envelopes, each of which had an insert that held various numbers, out of a total of 15.  If the 3 inserts within added up to 100 – the station’s call number, they could instantly become a $10,000 winner… and Odds On Promotions will be there to pay for prize!

Fun idea: If you plan on stealing this promotion idea, be sure to contact Odds On Promotions! We can create a custom gameboard in any shape (i.e. soda can, beer bottle, chip bag) which will display your envelopes in the most “attention-grabbing” manner possible!

In addition to giving shoppers the chance to win the big bucks, the radio station also gave away free prizes to shoppers including grocery store gift cards, iTunes gift cards, performing arts center gift cards, concert tickets… and even a 3 day/2 night stay at a local bed & breakfast!

Interested pitching this promotion to your favorite sponsor? We’ll be happy to help you craft a few concepts for you! Just give Odds On a call at 888-827-2249 for a free, no-obligation quote and additional information/suggestions!  You can also email us at any time!

Dealership Celebrates NFL Opening Day with 4 Promos

Looking to kick off the start of the NFL (or CFL) season in style this year?

Whether you’re a retailer looking to increase sales or a media company looking to boost TSL & CUME, you’re sure to pick up some pointers from this promotion in which a Canadian car dealership is teaming up with a local restaurant to insure four great promotions at their location through Odds On Promotions, come Opening Day!

The first three promotions being insured that day are Return for Riches promotions.  If a member of any of the three receiving teams returns the opening or second half kick-off for a touchdown, then a lucky patron customer will win a $25,000 vehicle, courtesy of the client’s dealership and paid for by Odds On!

The fourth and final promotion is a  Video Scratch & Win promotion, where each end every customer will have a chance to participate!  Customers simply select 6 areas on the touchscreen and attempt to find 6 matching football symbols.  6 out of 6 symbols will land them $50,000!  Smaller auxiliary prizes will also be awarded to customers who find fewer symbols.

Ready to insure your own football promotions in celebration of NFL Opening Day?  Give one of our marketing specialists a call today at 888-827-2249… or shoot us an email!  All of our quotes are free and no obligation.

TX Radio Group Insures $10K Dice Drop Promotion

dice drop promotion - hot air balloonAttention radio stations!
Looking to increase awareness? Want to increase excitement among your listeners?
Here’s an idea worth stealing idea from a Texas radio group that’s combining balloons, jumbo dice and giant prizes into one headline-grabbing promotion.

At an upcoming live appearance (aka remote) a lucky fan will be chosen via raffle and will get the opportunity to drop 2 dice from a (get ready for it) … hot air balloon!

That’s right: the chosen contestant will be rolling two 16″ dice from 30 feet in the air.  If both dice drop to the ground with the radio station’s logo landing face-up, they’ll win $10,000… paid for by Odds On Promotions! We love this dice drop promotion, as it goes to show that you can drop a variety of other objects other than your standard golf ball.

dice drop promotionSurely you’re wondering what other items can be ‘dropped’ and in what other fashion.  How about Odds On’s golf ball drop promotion?  Golf ball drop promotions are typically held using a helicopter, but we encourage our clients to think outside the box and let us know of any other ideas they have in mind.  Whether it’s a hot air balloon, hook-and-ladder, cherry picker, crane or otherwise… we can insure it!

Another alternative would be a G.I. Joe Parachute Drop promotion; a unique promotion where numbered G.I. Joe dolls with parachutes are sold and dropped en masse.  Drop the dolls from the roof of a building or local bridge,  then set up a target landing point on the ground.  If the preselected lucky G.I. Joe doll lands within the target area, your contestant goes home with the prize… again, compliments of Odds On!

Keep in mind – anything can technically be dropped, whether it’s a rubber duck, miniature NERF football, a beach ball dropped into a body of water, or even turkeys (just make sure they’re not live ones!) … you name it, we can do it!

Interested in a dice drop promotion of your own? Need more ideas on “drops?”  Give us a call today at 888-827-2249 or email us!  Let us know if you have anything unique in mind, or if you’d like us to help you custom tailor a “drop” promotion that’s best suited to your business/event!

Media Company Insures $100,000 TV Lotto Promotion

Radio and TV stations: are you ready to increase viewership/listenership?  Arizona-based media company is currently running a TV Lotto promotion, where viewers of a particular station will get the chance to win $100,000!  Here’s how:

Viewers who tune in to the station will visit 1 of 3 participating sponsor locations to pick up a scratch card.  The scratch card will reveal a list of 6 unique TV show/local sponsor names.

On the specified on-air draw date for the TV Lotto promotion displayed at the bottom of their card, each viewer will be instructed to view in and see if the 6 TV show/sponsor names’ corresponding numbers match what’s aired on the screen that day.  If so, they’re an instant $100,000 winner… just for showing up and tuning in!

And here’s a fun spin-off that Odds On Promotions can insure as well: a text-to-win promotion!

Rather than having your audience visit to a remote location to pick up cards, they can receive a text message displaying the itemized list instead!  The text message will also instruct you when to tune in to see if the numbers on your list match your texted numbers.

Be sure to advertise on-air, online via your company’s website and at remotes to get the most out of the promotion… and increase your chances at having a winner!  Going to end up with more participants than you initially thought and insured for?  No problem!  Give us a call and we can add additional attempts to your contract!

For more information on this promotion, or for a free, no-obligation quote, call us today at 888-827-2249 to speak to a marketing specialist.  You can also email us with any questions!

$1,000,000 NASCAR Performance Bonus Promotion

Now here’s a promotion that’s sure to warm your heart… and that could potentially end in an extremely happy ending!

This one comes to us from an adveritising company in South Carolina, who will be insuring a NASCAR Performance Bonus promotion.

Here’s how it will work: If one of two drivers end up winning a particular race on the specified promotion date, a more-than-generous donation will be made on behalf of the client: $1,000,000 to a certain non-profit organization whose efforts go toward feeding the hungry here in America!

And guess who will pick up the tab?  Odds On Promotions, of course!

Keep in mind: performance bonus promotions can be used in any sport, not just NASCAR/motorsports.  Whether it’s football, baseball, basketball or hockey… we can insure it!  Want to pay out a non-profit like this client did?  No problem!  Wish to award a lucky fan?  We’ve got you covered!

Call Odds On today for a free, no-obligation quote on any of our performance bonus promotions at 888-827-2249… or send us an email for more information!